Going live

The last mile is making sure posts go live cleanly and you keep what you paid for.

A missed disclosure or a lost raw file can undo the work and the rights you bought.

• Agree go-live dates with a little buffer.
• Cluster posts for a launch moment or stagger for steady presence.
• Confirm the disclosure is on the live post.
• Capture the link and the raw files (the asset that feeds your ads).

Save each post and its raw file to your records, logged against the creator in your CRM.

• Go-live dates agreed
• Disclosure confirmed on the live post
• Links + raw files captured

• Forgetting to grab raw files you have rights to.
• No buffer for the creator who slips a day.

Next phase — Tracking — turns those live posts into proof of ROI.